Bespoke Fully Custom Website
Overview
A fully custom-coded website. Built in Next.js from the ground up, designed around exactly how your business operates and exactly how your brand should feel. Complex e-commerce, client portals, real-time booking integrations, immersive animations, role-based logins, custom CMS. Whatever the vision demands, we build it. Price and timeline are scoped during discovery. Every project gets its own plan.
What's Included
01. Strategy & Structure
We begin with a deep discovery session. Not a brief call, a proper working session. We map every user flow, every integration requirement, every piece of functionality your business needs the site to carry. Shopify commerce, Mindbody bookings, client and staff portals, payment systems, third-party APIs: everything is charted before a single pixel is designed. You walk away with a detailed project brief, a custom sitemap, and a tailored timeline built around your specific scope.
02. Boundless Custom Design
No platform constraints, no pre-built components, no compromises. We design the full site: homepage, all interior pages, every component, every interaction state with complete creative freedom. Immersive parallax, morphing elements, asymmetric grids, 3D interactions, cinematic scroll sequences. If you can imagine it, we can design it. Everything is submitted for approval before a single line of code is written.
03. Custom Frontend Code
Every page, every animation, every micro-interaction is coded precisely to the approved design. No shortcuts, no component libraries, no generic UI kits. The result is a frontend that feels entirely your own: alive, responsive across every screen size, and performing at the standard your brand deserves.
04. Backend & Integrations
Everything that happens behind the scenes is built to the same standard as what your customers see. Secure user authentication, role-based access for clients and staff, payment processing, real-time data flows, custom APIs, webhooks: if it has data, we make it work inside your site. Shopify full checkout, Mindbody live schedules, subscription billing, CRM connections, booking systems. All integrated seamlessly, all feeling native.
05. Custom CMS
Your content management system is built specifically around how your team works, not adapted from a generic interface, but designed from the ground up for your content structure. Update copy, swap photography, publish new pages, manage dynamic content: all from a clean, intuitive dashboard that requires no technical knowledge and no ongoing developer dependency.
06. SEO & Performance
We build with performance and discoverability baked in from the start. Clean code architecture, fast load times, structured metadata, schema markup, and analytics ready on launch day. You provide the content; we build the foundation that makes it work.
07. Launch, Testing & Handover
Full cross-browser and cross-device testing before anything goes live. We connect your domain, run a pre-launch QA sweep, and handle the launch. You receive detailed handover sessions, custom admin documentation, and full source code access. Your team can run everything independently from day one and when you're ready to grow, we're ready to build the next chapter.
Timeline
Before we start
You complete a short questionnaire and share your brand assets, current tools, and business goals. Once reviewed, we schedule a discovery call to map your needs and define the scope and creative direction.
Phase 1: Scope & Architecture
We have a deep discovery workshop to define exact functionality, user flows, integrations (Shopify, Mindbody, client portals, etc.), and sitemap. We deliver a project timeline for approval.
Phase 2: Homepage Design
First we translate the creative direction into the homepage, built around your brand and key user actions. Once reviewed and approved we have a clear direction for the rest of the website.
Phase 3: Full Design System
We design all remaining pages and components using the homepage system. Interactive elements, animations, and integrations are mapped. Full designs submitted for approval.
Phase 4: Frontend Code
We code the frontend for every page, animation, and interaction matching approved designs pixel-perfect. Website is made responsive across all devices.
Phase 5: Backend & Integrations
We build your custom CMS (easy for you to update content) and connect all tools (Shopify, Mindbody, client dashboards, APIs, ect) without limits. Full testing ensures everything flows.
Phase 6: Launch & Handover
We connect your domain, go live, and host handover sessions. You get full admin access, detailed guides, and priority support to run it long-term.
FAQs
01. What makes this different from Website Sprint or Website Build?
Every other package works within the constraints of a platform: Squarespace, Framer, Shopify. This one has no platform ceiling. The Bespoke Custom Website is fully custom-coded in Next.js, which means the design, the functionality, and the integrations are limited only by what you need and not by what a tool allows. If your website is central to how your business operates, this is the right engagement.
02. Do I need to understand the technical side to work with you?
Not at all. You tell us what your business needs the site to do: bookings, commerce, client accounts, content management. We handle everything technical and hand you back a site and a CMS you can run yourself, with no ongoing developer dependency for day-to-day content.
03. What kinds of integrations can you do?
If it has an API, we can connect it. Shopify full e-commerce and checkout, Mindbody real-time class schedules and bookings, client and staff portals with role-based access, payment gateways, subscription billing, CRM and email platforms, third-party data feeds: it all lives inside your site, seamlessly. Nothing bolted on, nothing that feels like a widget.
04. How much will it cost and how long?
Both are defined during the discovery phase, scoped specifically to your project. There is no fixed price or fixed timeline for this package: every engagement is different. Simple custom sites typically run 6–8 weeks; complex builds with heavy integrations and bespoke functionality run longer. You will always have a clear brief and timeline in writing before any work begins.
05. What if I need changes during the process?
We submit designs for approval at key phases. Revisions on submitted work are €500 + 48 hours (detailed feedback required).
Post-design coding changes are per 5-hour block (€500).
Bugs/deviations from design are fixed at no cost.
06. Is this right for a simple site?
No, this is for businesses where the website drives revenue or operations. For simpler needs, choose Website Sprint (2 weeks) or Website Build (4 weeks).
07. Can I upgrade my website in the future?
Absolutely. Fully Custom Websites are built with scalability in mind and are completely free from the limitations of low-code platforms. We can help you transition your website to a different e-commerce solution, or help you integrate with a new booking platform - whatever it is the stack can take it.
08. What platform are your websites built on?
All Bespoke Custom Websites are built on Next.js: a modern full-stack framework that delivers fast, scalable, highly capable websites with none of the constraints of low-code platforms.
09. Can the site grow with my business?
Yes! and that is one of the core reasons clients choose this package. Custom-coded sites built on Next.js are fully scalable and entirely free from the limitations of no-code platforms. We can extend functionality, integrate new tools, add new sections, or evolve the design at any point. Your site is an asset that compounds over time, not a template you eventually outgrow.
10. When Is A Fully Custom Website The Right Choice?
A Fully Custom Website is ideal for brands that need something highly distinctive or technically tailored. This is typically chosen by businesses that require unique functionality, a completely bespoke design, or a platform built specifically around their workflow.
11. Why Does A Custom Website Include A Custom CMS?
In a Custom Website project, we build the backend structure specifically around how your business uses the website. This means the CMS is designed to be intuitive and tailored to your needs, making it easier to manage content without ongoing technical support.
12. What if I need revisions?
Our packages are fast-paced, focused, timeline-bound projects without revision. Once the creative direction is decided we don’t believe revisions are needed or required.
- For branding and design jobs we accommodate revisions at an additional fee, in which case 48 hours will be added to each revision. Revisions can be requested once a specific task is completed and handed over, for that specific task at hand. Approved tasks are not eligible for revisions within this scope. This keeps the process smooth and efficient.
- For websites, revisions during the design phase are handled with the process mentioned above. Once the website design is approved and signed off, revisions on coded elements are charged per 5-hour units, understanding that re-coding already approved designs is time consuming. In these context, a revision is a change on an already approved design. Deviations from design or bugs are fixed at no extra cost.
13. What Makes Your Approach Different?
Clients usually choose to work with us because they connect with the style and creative perspective already present in our work. Rather than adapting to every possible aesthetic, we focus on building brands within a clear design language that reflects our studio’s approach.
Much of our experience is within wellness, lifestyle and modern consumer brands, giving us a strong understanding of what works both visually and strategically in these spaces. Our goal is to create identities that feel distinctive, timeless and aligned with the long-term vision of the business.
For this reason, our process is structured and focused. We present carefully developed directions at key stages so decisions remain clear and the project moves forward efficiently.
14. What is a CMS?
A Content Management System: your private dashboard to update text, photos, or pages yourself, without needing a developer every time. We build it custom so it matches exactly how you work.
15. What is frontend and what is backend?
Frontend is everything that happens in your customer’s browser or client: the design, animations, buttons, scroll effects, and interactive elements they see and click through every day.
Backend is everything that happens on our server behind the scenes: secure logins, payment processing, data storage, user accounts, and integrations with your tools.
We build both the frontend and backend together seamlessly, so nothing feels clunky or disconnected.
16. What does full-stack application mean?
A full-stack application means we build everything your website needs from top to bottom: the customer-facing frontend (browser design and interactions), the backend server (logins, payments, data), and your custom CMS for managing content.
No splitting work across specialists or agencies: just one cohesive system designed around how your business actually operates.
17. What is headless?
Headless means your content lives in a flexible, standalone system (like our custom CMS) that feeds into any custom design you want. You’re not locked into one all-in-one platform like Squarespace, Framer, Webflow, or even Shopify. If you want to swap tools, add new integrations, or change providers later, your website adapts easily without a full rebuild.
18. What is an API?
An API lets your website talk to other tools you use: like pulling bookings from Mindbody or products from Shopify. So everything works together inside one seamless experience.
19. What is a webhook?
A webhook sends real-time updates between tools automatically, like when a new booking happens in Mindbody, your site instantly reflects it without manual work.
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